Fill empty slots & retain your clients

  • Marketing isn't a dirty word: it's connecting your clients with your business
  • Powerful SMS marketing helps increase bookings & client loyalty
  • Increase Google reviews, rebooking rates and client spend
A smiling woman with blonde hair in a denim jacket stands behind a counter with various bottles of beauty or skincare products, engaging with two other women in a bright, modern store setting.

We help you earn an extra £2,129 a month

Marketing Blasts

Nudge the right clients

  • You choose the clients to message.
  • Example: ONLY Jenny's colour clients, with no future booking who haven't visited in 6 months.
  • We find clients you can nudge to book back in. Announce a new service, a specific offer or seasonal event: you choose the campaign!
A busy hair salon with customers and hairstylists working; a digital overlay shows a list of clients with checked names and phone numbers under filters for 'Colour' and 'No future booking'.A busy hair salon with customers and hairstylists working; a digital overlay shows a list of clients with checked names and phone numbers under filters for 'Colour' and 'No future booking'.
Transparent results

10 x better than Facebook

  • On average our marketing generates £50 for every £1 spent. Facebook ads generate on average £5 for every £1 spent*
  • Our dashboard shows how many bookings and £££ each blast has made
  • Test which offers work best for you so you spend less on marketing

*Source: What's a good ROAS for facebook

Two smiling women in a hair salon, one seated with long brown hair and the other standing with blonde hair behind her; an overlaid graphic shows 970 clients messaged, 36 bookings received, and £3,250 earned from a message blast.Two smiling women in a hair salon, one seated with long brown hair and the other standing with blonde hair behind her; an overlaid graphic shows 970 clients messaged, 36 bookings received, and £3,250 earned from a message blast.
Automated Reviews

Increase rebookings & reviews

  • Prompt existing clients to leave a Google review to boost your SEO and stand out from your local rivals.
  • New clients get their own special message to say thank you for their first visit
  • Receptionist forgetting to rebook clients? Don't worry, we have your back. Any clients who don't rebook can get a reminder the day after their visit!
Online booking
Graphic showing client retention via feedback loop: a text message from a salon asking for Google or Facebook reviews and a Google review from Wendy Peterson giving five stars and praising the cut and colour.Graphic showing client retention via feedback loop: a text message from a salon asking for Google or Facebook reviews and a Google review from Wendy Peterson giving five stars and praising the cut and colour.

Want to learn more about how to attract clients?

We're giving away the guide that has helped our partners increase bookings by 25% for FREE

Check it out
Client Retention

Increase client frequency

  • Smart automation helps retain clients to get them back in the chair
  • Customise campaigns to send 7, 12 and 24 weeks after their last visit
  • Track results to see bookings made & which clients came back
A dark-themed interface showing a 12 week retention prompt with a purple calendar icon. A text message reads: 'We miss you at Luxury Hair Salon! Come back and see us for a pampering! Book via tinyurl.com/comebacksms or call +447875337788'. Below the message is a purple and pink toggle switch labeled Enabled and a purple button labeled Edit Message.A dark-themed interface showing a 12 week retention prompt with a purple calendar icon. A text message reads: 'We miss you at Luxury Hair Salon! Come back and see us for a pampering! Book via tinyurl.com/comebacksms or call +447875337788'. Below the message is a purple and pink toggle switch labeled Enabled and a purple button labeled Edit Message.
Birthday Campaigns

Birthday surprise?

  • Delighting clients is what we do best at Slick
  • Record your clients birthday on their record card and let us send an SMS with your choice of birthday greeting. A digital birthday card if you will!
  • Choose whether messages are sent a week before OR on their birthday
Person using a touchscreen tablet on a stand at a salon reception desk displaying a booking or appointment schedule and client profile, with salon chairs and product shelves visible in the background.

Other features you’ll love

Trusted by over 10,000 UK professionals
Text logo with 'WINDLE' in uppercase letters above a horizontal line and 'LONDON' in bold uppercase letters below the line.
Gold-colored stylised silhouette of a man's bearded profile above the word 'PORTERS' in uppercase gold letters.
Text logo reading 'MARC ANTONI' in large uppercase serif font with 'HAIR SALONS' in smaller spaced uppercase sans-serif font below.
The text 'Stā Studios' in a stylized serif font colored in warm brown.
The word 'PANKHURST' in uppercase serif font above a thin horizontal line, with the word 'LONDON' in uppercase serif font below the line.
The word 'idlewild' with the first letter 'i' in red and the rest in black typewriter-style font, accompanied by a red circular text reading 'Understanding the philosophy of heidexsang'.

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Video transcript

How Slick marketing helped Establishment 57 grow revenue 47% in 6 months

We joined Slick six months ago, and our revenue in the salon has increased by 47%, which is amazing.

You turn on all the SMS notifications, and the marketing afterwards as well, so it's support for the client. Google reviews too: the reminder to leave a review helps.

We've got into a routine where, at the end of the month, if I have any marketing texts left, I send them to lost clients, clients who've cancelled, or people who haven't rebooked. I really target clients who made an appointment and didn't come, or cancelled last minute. It works really well, because you can then see how many clients have booked and how much revenue you've made just from sending out a hundred or so text messages at the end of the month.

The prompts help as well. The three-monthly prompts, if clients haven't booked in, really help, because people are usually thinking about it. It just reminds them.

Video transcript

Sending a text blast through Slick to fill empty chairs

I'm going to show you how to send a text blast. Text blasts are a quick and effective way to reach your clients, whether you're filling a last-minute opening, promoting a special offer or reminding clients to book their next appointment. Text messages get your message seen faster.

To get started, head to the Text Blast section in Slick. From here you can choose who you want to send your message to. You can select a saved audience or create your own filter to target the right clients. Here we're choosing clients who haven't been in for 12 weeks and have no future appointments.

Now write your message. Keep it short, clear and easy to read. If you're not sure what to write, Slick has templates so you can get started quicker. Once you're happy with your message and audience, review everything and click Send.

Trusted by salons and barbers across the UK
Black text logo with the word WINDLE above a horizontal line and LONDON in bold underneath.
Gold-colored stylised silhouette of a man's bearded profile above the word 'PORTERS' in uppercase gold letters.
Text logo reading 'MARC ANTONI' in large uppercase serif font with 'HAIR SALONS' in smaller spaced uppercase sans-serif font below.
Orange stylised lowercase letter 'b' logo next to the word 'bang' in matching orange rounded lowercase letters.
The word 'PANKHURST' in uppercase serif font above a thin horizontal line, with the word 'LONDON' in uppercase serif font below the line.
The word 'idlewild' with the first letter 'i' in red and the rest in black typewriter-style font, accompanied by a red circular text reading 'Understanding the philosophy of heidexsang'.

FAQs

How much is Slick & what is included?

Set up and training. Our plans start from £22 per month + VAT for 1 column. This includes unlimited SMS reminders so you always know how much you will be paying each month. Unlike other providers, we don't charge commissions on new clients either!

Can you help me set up?

We can import your client details from your current system for free. Teams of 2 or more will also benefit from free account set up to make the switch from your current diary stress-free.

Do you offer customer support & training?

Live 1-2-1 support is free. Our industry leading team are available 7-days a week via Live Chat and email. Our priority phone team are available 8am-5pm Monday-Friday.

Can you import my client database?

Yes. Client data in a .CSV or Excel file can be imported for free.

What do I need to run Slick?

Slick will run on any modern iPad or desktop computer. All you need is WIFI in your salon and an iPad or computer. Our onboarding team will run tests during your setup to ensure Slick runs smoothly in your salon.

What happens if I need to cancel?

We operate a monthly rolling subscription as standard which means you are free to leave at any time. Should you ask for preferential commercial terms that are different to the list price advertised then this will trigger a contract.

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